Traction CRM
Customer engagement made easy
Campaign manager
AI powered content creation
Full reporting
Customer experience surveys
Customer engagement and loyalty
Call centre manager
AI-powered, relevant and continuous customer contact
360 degree view of customers and activities
Have a complete view of customers with one marketing database across all touch points including the fully integrated call centre.
Manage the after sales and service customer lifecycle through constant and meaningful contact to drive satisfaction and repeat business.
Traction CRM uses clever Artificial Intelligence to produce compelling communications, meaning you can maintain a consistent and relevant connection with your customers over time – across many channels.
Reach customers more efficiently
Target customers more effectively across multiple channels with personalised offers. Assess the return on investment to see which activities worked best.
Cut the cost of marketing activities with automated, proactive customer list building and campaign targeting.
Use AI generated marketing content to create customer communications more quickly and easily than with manual processes.
Customers who trust Traction CRM
Effortless relationship management
Traction CRM offers the power of a complete and integrated customer view. See contact information and timeline, privacy settings, loyalty points, customer spend across sales and service, and vehicle information. Use this data to better target campaigns, drive revenue and improve customer satisfaction and loyalty.
Campaign manager
Create multi touch point campaigns using email, SMS and phone calls. Build targeted audiences with the List Builder data mining tool. And view campaigns in the Campaign Calendar.
AI powered content creation
Use AI to generate text and images with just a few prompts for marketing communications.
Full reporting
See email campaign statistics on customers who have opened and interacted with marketing emails as well as those who have opted out. View the gross earn made on campaigns via return-on-investment dashboards.
Customer experience surveys
Create automated after sales and service surveys quickly to see how customers rate their experience.
Customer engagement and loyalty
Manage customer loyalty programs based on tier levels. Assign points values for sales and service events and reward loyal customers.
Call centre manager
View dashboard reporting of all call centre campaigns, track completed, rescheduled, untouched and overdue calls and track the progress of each call centre representative.
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